Lawrence Lessig, professor of law at Stanford University and cultural commentator thinks that the BBC have got it right with their proposal of making their freely archive available to the public for non-commercial uses. By making the content available, commercial entities will also be able to identify BBC material and then license it for a fee. Lessig describes this as a brilliant response to the extra ordinary explosion of creative capacity enabled by digital technologies.
These lectures describe the possiblities of the bbc creative archive and creative commons
http://www.bbc.co.uk/pressoffice/pressreleases/stories/2004/05_may/26/creative_archive.shtml - Official press release from the BBC about the creative archive
http://digital-lifestyles.info/display_page.asp?section=distribution&id=1254 and http://digital-lifestyles.info/display_page.asp?section=events&id=56 and http://www.wired.com/news/culture/0,1284,63857,00.html - a couple of interviews around the creative archive
http://adrenalin-online.demon.co.uk/blojsom/blog/cubicgarden/culture/?permalink=44DBF19BA3E5435DF3CB6226A0DAF698.txt and http://adrenalin-online.demon.co.uk/blojsom/blog/cubicgarden/culture/?permalink=creativearchive+talk.txt - Blog entries with comments around the lecture
http://adrenalin-online.demon.co.uk/blojsom/blog/cubicgarden/culture/?permalink=FC632F2D7E17308F1844F21974234490.txt - About Creative commons in the UK with lots of links